Koufuku Beikouku – Communicate with consumers across different regions

Japanese company Koufuku Beikouku has been selling their popular granola products in Japan for some time now, and they're ready to expand their business by selling their product in other countries in Asia. However, there's a challenge: the need to translate the packaging and product information from Japanese to other languages. Enter GrowHub Traceability Solution - a traceability solution that helped Koufuku Beikouku to communicate and localise their granola product across different regions and countries.

GrowHub Traceability Solution provides a QR code and a customisable web app that gives the product a beautifully-designed web page with detailed information, including product provenance. This not only makes it easier for customers to access information about the product, but also helps to build trust and confidence in the product's quality and authenticity.

Koufuku Beikouku utilised GrowHub Traceability Solution to localise their product information for different regions without changing much of the product packaging. By providing customers with a dedicated web page for each product, Koufuku Beikouku was able to give tailored information for each region while keeping the product packaging uniform. This made it easier for Koufuku Beikouku to communicate their message across different regions and languages, and helped them to reach a wider audience.

With GrowHub Traceability Solution, Koufuku Beikouku was able to overcome the challenges of localisation and translation, while also providing customers with detailed information about their products. This helped to build confidence in the product, and ultimately led to increased trust from consumers to Koufuku Beikouku brand.